Colorista Metallic Semi-Permanent Hair Color - BenefitsNo ammonia, no peroxideColor will gradually fade, on tone, to a lighter blue overtimeHair color created with pure direct dyes in a conditioning hair-maskLasts approx. 10 shampoosColorista Semi Permanent Hair Color for light blonde or bleached hair, now with Smart Fade TechnologyColorista Semi Permanent Hair Color is created with pure direct dyes in a conditioning hair-mask - Colorista Metallic Semi-Permanent Hair Color